In recent years we have invested a lot in improving the service, but we are less good at including our relations in this. We needed a marketing and communication strategy and found a perfect partner in Paul. Paul is decisive, result-oriented and experiences him as a professional sparring partner with an eye for details and stakeholders.
Paul helped Dux Nova formulate our brand promise, by reading well / by (continuing to) ask sharp questions / expressing his feelings, a piece has been created that touches the core and reads well! Paul keeps his promises and ensures results. All this in a bold and pragmatic way. All in all, an excellent interpretation of this marketing assignment!
Glow Clinic Breda
Paul helped us with the strategy for the coming years. Based on our financial, marketing and sales performance, an analysis has been carried out and we have jointly drawn up an action plan for 2020 where the goal is to double the turnover. With clear priorities, a translation has been made into a monthly content calendar that we follow. We are now implementing this. Paul is sharp, analytical and can quickly read up and empathize with our company. His approach is pragmatic, immediately feasible for us in practice.
Homecare, the extension of care from the hospital to the patient at home, is an important distribution channel for Danone Specialized Nutrition. The goal is to let patients, worldwide, come into contact with this as easily as possible. I asked Paul to translate our route-to-market model into a practical, readable and attractive guide.